In this week’s episode of Fridays with Frank, Frank G. Cannata responds to a dealer’s question from the BPCA meeting earlier this year about OEM’s strategies for multiple distribution outlets in the same geographic territory. According to the dealer who asked the question, there doesn’t seem to be a clear message, even though he is being told by his OEM that it is based on dealer market share.
Fridays with Frank: What are the OEM’s Strategies for Multiple Distribution Outlets in the Same Geographic Territory?
August 9, 2024
|