Sharp Imaging and Information Company of America (SIICA), a division of Sharp Electronics Corporation (SEC), today announced that CRN®, a brand of The Channel Company, has named three Sharp executives—John Sheehan, senior VP of B2B Channel Sales (at left); Betsy Larson, senior VP of sales for the Professional AV Display Division (center); and John Haught, director of distribution sales—to the prestigious 2025 CRN Channel Chiefs list. This list recognizes the IT vendor and distribution executives who are driving strategy and setting the channel agenda for their companies.
For the eighth consecutive year, John Sheehan has been selected as a CRN Channel Chief. In 2024, he demonstrated outstanding leadership in strengthening Sharp’s document channel and AV distribution partnerships. His role in expanding the company’s product portfolio and driving the integration of the Sharp joint venture with NEC Displays here in the U.S. underscored his impact. John’s strategic vision continues to guide Sharp’s B2B AV distribution and MFP channel sales teams, enabling partners to deliver innovative smart office solutions and achieve success in an evolving market.
Betsy Larson, a seven-time CRN Channel Chief honoree, earned her place on the list for her exceptional ability to foster collaboration and engagement within Sharp Professional AV products. Her leadership spans the Pro AV channel and end-user sales teams across North America and Latin America, as well as the Cinema, Direct View LED and solutions teams. Her efforts to build strong partnerships and align mutual objectives have driven the continued growth of Sharp’s Pro AV business while strengthening the support network for Sharp’s diverse customer base.
John Haught, recognized as a CRN Channel Chief for the second time, has demonstrated remarkable leadership in streamlining communication and seamlessly integrating Sharp’s brands for distribution representatives and customers. His innovative approach to targeted marketing programs and strategic partnerships has fueled Sharp’s year-over-year growth, expanded its distribution reseller base, and deepened relationships with Pro AV resellers.
“It’s a privilege to have multiple Sharp leaders named to this year’s Channel Chiefs list. Their efforts to empower our channel partners and drive success for our resellers demonstrates the strength of our team,” said Mike Marusic, President and CEO, SIICA. “We are proud of them for their unwavering commitment to innovation and their contributions to the channel ecosystem.”
The Channel Chiefs list, released annually by CRN, showcases the top leaders throughout the IT channel ecosystem who work tirelessly to ensure mutual success with their partners and customers.
“This year’s honorees exemplify dedication, innovation, and leadership that supports solution provider success and fosters growth across the channel,” said Jennifer Follett, VP, U.S. Content, and Executive Editor, CRN, at The Channel Company. “Each of these exceptional leaders has made a lasting channel impact by championing partnerships and designing creative strategies that get results. They’ve set a high bar in the channel, and we’re thrilled to recognize their standout achievements.”
CRN’s 2025 Channel Chiefs list are featured in the February 2025 print issue of CRN Magazine and online at www.CRN.com/ChannelChiefs.
