Ricoh announced that Lauren Sallata has been named chief marketing officer (CMO) of Ricoh North America. She brings more than 20 years of experience directing large organizations through digital marketing transformations.
“Lauren brings the perfect blend of a relentless focus on customer experience with a pragmatic approach to internal collaboration, from marketing and sales, to various divisions within large complex global organizations,” said Carsten Bruhn, president and CEO, Ricoh North America. “She embodies our Ricoh team values and shares our team’s obsession with customer satisfaction and embraces our culture of excellence mindset. Welcoming Lauren to the team is one of many ways we are mobilizing to take advantage of the tremendous opportunity that lies ahead for Ricoh, our partners and customers.”
“The energy, creativity and authenticity I see at Ricoh is inspiring,” said Sallata. “I’m thrilled to join a team so passionate about the customer experience and am excited to share my learnings from other large-scale marketing transformations. It’s clear that the Ricoh team values collaboration, teamwork, responsibility and an unwavering commitment to customers, a true recipe for long-term success, which is exactly what we’ll accomplish together.”
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