HP Indigo and Color-Logic have announced they will join forces at PRINT 18 in Chicago to demonstrate how HP Indigo white ink, expanded color gamut inks, and fluorescent inks let graphic designers offer brands and product managers an array of special decorative effects and colors.
Discussing the collaboration, Color-Logic Director of Sales and Marketing Mark Geeves said, “The latest HP Indigo product enhancements-to be shown at PRINT 18 in Chicago-enable graphic designers using the Color-Logic Process Metallic System to differentiate their products in all forms of print media.”
Richard Ainge, Color-Logic chief technology officer and the developer of Touch7 said, “Time-to-market is critical today and embellishments require longer at the design and concept stage than ever before. At Color-Logic, we have worked with HP Indigo DFE developers to ensure that Color-Logic files are processed precisely and as intended by the graphic designer. Designers utilizing the Color-Logic and Touch7 systems at our licensed printers can choose metallic colors from a swatch book and rest assured the press will produce their files exactly. Our design tools for Adobe CC and CS enable designers to create dramatic decorative effects in just seconds, while eliminating the guesswork and trial-and-error typical of metallic file preparation.”
Color-Logic will exhibit in booth 4133. HP Indigo will exhibit in booth 2411. Amazing Color-Logic and Touch7 samples will be available in both booths.
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