Color-Logic announced that its metallic design software and Touch7 expanded color gamut software will henceforth be available in most of the world from select equipment dealers.
Discussing the expanded distribution, Mark Geeves, Color-Logic director of Sales and Marketing, said: “Color-Logic distribution channels are being expanded to include dealers who are reselling cut sheet digital presses made by our OEM partners. The Color-Logic strategy has always been to mirror the distribution channels of our OEM partners, and recently several OEM dealers expressed interest in working with us, primarily because they seek to provide a total print embellishment solution—from design to production—rather than simply selling a print engine. OEM dealers provide local support to their clients—not just for hardware but for software as well. The Color-Logic website now includes a map listing certified dealers where printers can buy Color-Logic products. Color-Logic dealers are certified by Color-Logic, understand how the Color-Logic tools work, and can demonstrate Color-Logic software in their facilities and at events or shows.”
