AgentDealer announces the creation of two new positions, “Platform Engagement Consultant” and “Technical Support Representative” as part of its CRM team. This marks a strategic expansion aimed at elevating client service and launching several new value-added programs.
Dan Watson is a seasoned business professional with over 20 years of experience in sales leadership, software solutions, and enterprise implementation in the print and document management industry. Holding a Business Management degree from the University of Central Florida, he’s known for his team-building, strategic planning, and program development strengths. At Konica Minolta and Copytronics, he earned multiple awards and was recognized for doubling solution-based sales, growing reseller channels, and leading product development. Dan combines technical expertise, strong client relationships, and a passion for driving growth.
Brooke Anderson has been with AgentDealer for several years, providing exceptional training and account support. Before joining us, she spent many years working at Copytronics, one of the leading dealers in Florida. As a trainer, Brooke has played a crucial role in developing and delivering top-notch training programs and webinars for our customers. Her extensive knowledge of sales and her deep understanding of the AgentDealer platform make her an invaluable resource. In addition to her training responsibilities, Brooke also served as an Account Manager, collaborating with numerous dealers to help them fully leverage the potential of the platform.
Parker Barfield has joined our team as our Technical Support Representative. He brings a solid background in customer support, having progressed from several years as a support agent to the role of Support Desk Manager. As a Salesforce Certified Administrator, Parker possesses extensive knowledge of the platform and a clear understanding of the needs of our customers at AgentDealer. Parker will collaborate closely with Dan and Brooke in his new role to provide responsive client support while integrating sales and technical insights to improve the overall customer experience.
“We are thrilled to welcome Dan, Brooke, and Parker to the team,” said Rohan Santora, Sales Director. “This expansion reflects our continued commitment to providing exceptional service to our clients and pushing forward with innovative solutions designed to help our customers grow. We’re confident these additions will strengthen our relationships, streamline our support, and help our clients unlock more value from our platform.”
Platform Engagement Consultant
As a strategic partner, the PEC will help your dealership unlock the full potential of the AgentDealer platform. Their focus is driving user adoption, introducing new capabilities, and ensuring the platform evolves alongside your business needs.
Key Benefits to Clients
- Maximized Platform Value through regular reviews and tailored guidance, the consultant ensures your team uses the right tools and features to meet their goals—turning underused capabilities into real business advantages.
- Increased User Adoption by working closely with end users and administrators, the consultant identifies friction points, offers practical training, and helps build workflows and layouts that align with how your team works.
- Personalized Recommendations – Every business is unique. The Platform Engagement Consultants take time to understand your business model and recommend enhancements that match your processes—not just generic best practices.
- Proactive Feature Rollouts – AgentDealer evolves constantly. Your consultant keeps you ahead of the curve by introducing relevant new features and upgrades—before you even ask for them.
- Measurable Business Impact – Boosting sales productivity and reducing admin time is the focus in helping you understand how to achieve measurable improvements across your related processes.
- Continuous Partnership – It’s not a one-time check-in. This ongoing relationship ensures your system stays aligned with your strategy as your team, goals, and processes change.
